Financing Pharmaceauticals and Access to Medicine: The need for new models

26 Oct 2017
13:30 - 15:00

Financing Pharmaceauticals and Access to Medicine: The need for new models

Generic medications are making therapies more affordable, while innovative medicines may still be out of reach for many. How are pharmaceutical companies partnering with digital solutions providers and industry partners to deliver affordable, comprehensive treatments? Can digital health and fintech integration improve the 5As– access, affordability, awareness, acceptance, and activation—of pharmaceutical uptake?